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Pitti Immagine on Modateca Deanna
News
Edition 87
05.10.2020
The greatest designer? Kenzo. The master of proportions? Valentino. For the most important knitwear designers, the Miss Deanna knitwear factory was together a place for meeting, working, and creating. They would gather for lunch around the same table, talking about cinema, current affairs, art. Never about fashion.

Pitti Immagine dedicates a special project to Modateca Deanna, exploring what one of the most important and historical knitwear archives in the world represents today. A journey, led by journalist Antonio Mancinelli, together with Deanna Ferretti Veroni, founder of the Miss Deanna knitwear company, through the spaces where, to this day, designers, students from the Accademia Costume & Moda Master program, and professionals can find fundamental research, training, and in-depth analysis resources for the creation of new collections. 

Directed by Astra Marina Cabras.