Over 3,300 buyers attended the 97th edition of Pitti Filati (July 1–3, 2025), including approximately 1,700 from abroad (representing over 50 countries and 51% of the total). Attendance remained at the same high levels as last year, with a slight decline among Italian visitors, as had been anticipated.
Among international markets, notable growth was recorded from France (+21%), the United Kingdom (+8.5%), Germany (+6%), Japan (+15%), along with increased participation from China, Spain, Portugal, Switzerland, and Hong Kong.
In the ranking of the top 15 international markets, France leads, followed by the United Kingdom, Germany, United States, China, Switzerland, Japan, Spain, Turkey, Portugal, Netherlands, China-Hong Kong, Denmark, Belgium, and South Korea.
Among international markets, notable growth was recorded from France (+21%), the United Kingdom (+8.5%), Germany (+6%), Japan (+15%), along with increased participation from China, Spain, Portugal, Switzerland, and Hong Kong.
In the ranking of the top 15 international markets, France leads, followed by the United Kingdom, Germany, United States, China, Switzerland, Japan, Spain, Turkey, Portugal, Netherlands, China-Hong Kong, Denmark, Belgium, and South Korea.